While more website owners realise that “Content is King”, the
unfortunate state of affairs is that most web content is rubbish.  Poor quality
content hurts your rankings and drops visitor confidence in you and your
offerings.

To succeed at Marketing on the Internet, you have to produce top quality information
which visitors find genuinely useful.  Think about this.  How many articles do
you have online which a visitor would recommend to a friend because of the
information it contains?

Google apparently employs human reviewers, and they also use Latent
Semantic Indexing to categorise pages – and only high quality pages will “pass”.

Perhaps more worrying is search engines appear to be examining browsing behaviour of  searchers.  Does the visitor stay on the site, or does the visitor click the back button after a few
seconds?  The very people you are trying to get to your site are unknowingly

The Cost of Non-Semantic Writing

voting for your site, and they can be harsh critics.

The fact is, quality has become everything in the world of Internet Marketing.

No longer is content king.

Quality content is king!